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Archive for July, 2008

To my delight, I heard this phrase used yesterday, by a stewardess on a BA flight from Milan to Heathrow. Well, it was meant to be to Heathrow: it actually went from Milan to Bournemouth to Gatwick to Heathrow due to “bad weather at Heathrow”. I have to say, I was fairly surprised that the [...]

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In the early days of my career in advertising, I spent many evenings moderating research groups. One of the most memorable was in Oldham, Manchester where I was investigating attitudes to Mates condoms amongst 16 year old males. Before any piece of research, one receives a fairly thorough briefing on the products and the brand [...]

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Well, it’s been an ingredient on the blog for long enough – I think it’s time that it got some space of its own. I offer the following not as instruction, but as my observations from having run three Planning departments and now running the Planning on a massive international client – the common thread [...]

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