Who is to say what the factors are that will guarantee the creation of a positive environment, fizzing with positivity, “can do” spirit, determination to “go the extra mile” and other assorted marketing-speak calumnies? Well, I think I do – and as such, I have, of late, been devoting my energies to creating exactly that [...]
Posts Tagged ‘Advertising’
The Wrong Sort of Energy
Posted in Uncategorized, tagged Advertising, Justin Bieber, Marketing, Project Names on January 16, 2012 | Leave a Comment »
My Tells
Posted in Uncategorized, tagged Advertising, Best Friend, Lion Hands, Old Friend at Work, Poker Tell, Shark Eyes, Work on September 27, 2011 | Leave a Comment »
The many Poker players among you will already have scented what my theme is. I have been advised (a number of times) that I have a set of “tells” which announce a set of different emotions on my behalf. I have seen this in others, of course. In Best Friend, it is the planting of [...]
New Job, Old Job
Posted in Uncategorized, tagged Advertising, Family, Great Researcher Whom I Like on July 17, 2011 | Leave a Comment »
I turned down the other job offer. I didn’t think I was going to this time (it is, after all, the third time that this network has offered me a job), but I did, after a chat with Great Researcher Whom I Like. She suggested that I focus on the stuff that matters: and the [...]
The Forces Gather
Posted in Uncategorized, tagged Advertising, Advertising Agency, Box-TIcking Account Guy, Enthusiastic Account Guy, Planner in My Own Image, Swearing Account Director on July 13, 2011 | Leave a Comment »
Exciting news: it’s all going wrong for Box-Ticking Account Guy. My process-happy Nemesis appears to be losing his grip on the shiny spreadsheet of process, and instead a joyful Bacchanalia of “seeing how we go”, “let’s just think of the story we want to tell” and “creativity”, with me dancing cloven-footed at the front of [...]
The Conference Call
Posted in Uncategorized, tagged Advertising, Advertising Planning, Conference Call, Meetings on July 4, 2011 | Leave a Comment »
The Client: “So: has everyone read through the presentation that I sent out last week?” Eiljert Thinks: “I wrote it. I wrote all of it.” Eiljert Says: “Yes, thank you.” Client: “So, I think what would be best is if it we ran through that.” Eiljert Thinks: “Why? Why don’t we run through the brief [...]
The Digital Revolution
Posted in Uncategorized, tagged Advertising, Advertising Agency, The Digital Revoltion on March 8, 2011 | Leave a Comment »
Currently, my agency is desperately trying to prove its digital credentials. To itself. The means by which we are doing this is to subject everyone to a relentless stream of messages, trending topics, hash tags, data onto a number of television screens that have been wall-mounted around the place. Am I being cynical, or am [...]
A Slight Return
Posted in Uncategorized, tagged Advertising, Advertising Planning, Fiona Shaw on May 16, 2010 | 5 Comments »
I know it doesn’t look good – taking six weeks’ holiday – but I am back and shall be blogging again in no time. There is much to be said: of Fiona Shaw in “London Assurance” and in conversation; of the UK election; of friends and family; and of the absolute lunacy at work – [...]
Waking Up Surrounded by Pringles
Posted in Uncategorized, tagged Advertising, Advertising Planning, Drunk, Evenings Out in Madrid, Fiona Shaw, Madrid, Old Friend at Work, Planners, Pringles, The Gathering, The Smallest Media Planner in the World on January 30, 2010 | 1 Comment »
A couple of weeks ago, I went to Madrid with work – the first trip since the whole, sad divorce thing. I had been worried that it was going to be awful – and in some ways, it was (the reality of being away from everyone, and the fact that that will be a reality [...]
I Think I Preferred Gandalf
Posted in Uncategorized, tagged Advertising, Advertising Agency, Advertising Planning, Exhausted Creative Director, Gandalf, Jordan, Wife on July 17, 2009 | Leave a Comment »
Fuck me, but I have seen some shit ideas in my time. In my line of work, it’s inevitable - but some that stand out were an idea for a brand of Bitter which consisted of a procession through the streets of Derby, led by a chimp with the followers of the town marching behind [...]
Moving
Posted in Uncategorized, tagged Advertising, Advertising Agency, Moving Office, Planning on July 2, 2009 | Leave a Comment »
So… for the ninth time in nearly three years, I am moving offices. Normally, there is a specious, meretricious justification for the move. “Planning and Creative need to sit together!”, “Planning needs its own identity!”, “Worldwide should feel like part of London!” (the unintentional hubristic comedy of this point still eludes those people who run [...]